From Purpose to Platform: Coaching + Branding Together

🌿The 7 Steps to Branding Framework

Your purpose isn’t just something you discover—it’s something you live and show the world. That’s why the Wovyn Coaching Model uniquely blends soulful coaching with practical branding tools. What You’ll Receive: Clarity: Uncover your God-given identity and purpose. Confidence: Gain the tools to step boldly into your calling. Platform: Build a personal or business brand that reflects your story and attracts your audience. Programs: 1:1 Coaching (tailored sessions to align life, faith, and purpose). Group Coaching (peer accountability, growth, and shared transformation). Brand Strategy Intensives (vision, identity, storytelling, digital branding). Launch Support (step-by-step help to birth your brand or ministry).
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  • Define your mission, values, and the problem you solve.

  • Identify your dream client and their transformation.

  • Anchor everything in your vision (ties back to Pillar: Vision).

➡️ Join the WOVEN Network
➡️ Apply for Coaching

🌿The 7 Steps to Branding Framework

Step 1: Purpose (Clarify Your Why)
  • Define your mission, values, and the problem you solve.

  • Identify your dream client and their transformation.

  • Anchor everything in your vision (ties back to Pillar: Vision).

Step 5: Connection (Engage & Build Relationships)
  • Develop strategies for audience engagement.

  • Use storytelling to connect authentically.

  • Build trust through integrity and consistency (ties back to Pillar: Relationships).

Step 2: Positioning (Define Your Niche & Voice)
  • Identify what makes you different (your unique value).

  • Establish how you want to be seen in the marketplace.

  • Develop your voice, tone, and message style.

Step 6: Influence (Establish Authority)
  • Thought leadership content (blogs, videos, podcasts, speaking).

  • Showcase testimonials and results.

  • Use collaborations, networking, and PR to expand reach.

Step 3: Identity (Craft Your Visual & Verbal Brand)
  • Logos, colors, typography, and imagery.

  • Tagline and brand story.

  • Consistency in how you show up visually & verbally

Step 7: Legacy (Sustain & Scale Your Brand)
  • Create systems and habits that keep the brand alive.

  • Train others (team, ambassadors) in your brand values.

  • Focus on long-term impact and leaving a lasting mark (ties back to Pillar: Legacy).

Step 4: Presence (Build Your Online Home)
  • Website, social platforms, and email setup.

  • Ensure design and messaging match your brand identity.

  • Create foundational content that speaks to your audience.

➡️ Join the WOVEN Network
➡️ Apply for Coaching